The best way to describe this Super Bowl (for non-Patriots fans) would be…mediocre. The action on the field was lackluster being the lowest scoring Super Bowl of all time. The halftime show may be the greatest disappointment in Super Bowl history. Having the opening to Spongebob’s rendition of ‘Sweet Victory’ and then only use it as an introduction to Travis Scott and his heavily censored ‘Sicko Mode’ should be considered a federal offense.
At least there were some good ads. Here’s the top five.
1.) NFL 100
Most ads during the Super Bowl are meant for those who aren’t necessarily interested in what’s happening on the gridiron. But this one was for the fans. The scram for the football represents the 100 years of NFL perfectly. From seeing Marshawn Lynch take a handful of cake, to Deion Sanders getting tackled by Brian Urlacher, to newly minted MVP Patrick Mahomes showing off his no look pass skills, this commercial had everything.
2.) Bud Knight meets Game of Thrones
Infinity War who? Perhaps one of the greatest crossovers of all time, and it’s one that we didn’t know we needed. Now, I haven’t watched Game of Thrones, but seeing that dragon sweep in and burn everything was pretty cool. Their earlier corn syrup ads were an interesting choice, and funny, but this was clearly their best.
3.) T-Mobile ‘I’m here for you’
T-Mobile did a bunch of pretty funny texting ads of situations that can be relatable to some, but by far their funniest is when a Lyft driver tells his passenger that he is here and it’s misinterpreted.
4.) Avengers Endgame
They kept it minimal. They barely revealed anything new, and certainly didn’t share any important new plot points. They showed how empty the world is. And it still became the number one trending YouTube video the morning after. Fun fact: second trending was the halftime show, but because it had approximately 222,000 dislikes compared to its 30,000 likes.
5.) The Washington Post
The Post shined the spotlight on those journalists who died on the job, including Jamal Khasoggi. Their tagline ‘Democracy dies in Darkness’ helps show the importance of this ad, while nodding at our current political climate.
By: Jack Dunn | U.S. & World News Editor